Mon, 04 May 2026 21:25:36 +0000

Dollar General’s Hidden Penny Trick You Won’t Believe Sells Like Crazy If you’ve ever wandered through a Dollar General store, you know: spotting hidden gems isn’t just possible—it’s practically a game. But one quiet strategy behind the checkout line—used by savvy shoppers everywhere—is the so-called “Hidden Penny Trick” that’s knocking customers offline and fueling explosive demand. ### What Is Dollar General’s Hidden Penny Trick? At first glance, the “Hidden Penny Trick” sounds like a clever play on small pricing psychology. It’s not about real pennies, but rather Dollar General’s subtle use of micro-pricing and visual merchandising to make certain products fly off the shelves—often before they’re even restocked.